first-time restaurateurs

  • 10 design features that will set your restaurant up for success

    “Opening your first restaurant can be exhilarating. When you pour in all your resources, time, energy and dreams into this, you want to ensure the interior design is done right. This is crucial for creating a welcoming space that attracts customers, keeps them coming back and spreading the word.
    Here are 10 must-have design features to consider when designing your restaurant to ensure success from day one.

         1. A Welcoming Entrance

    First impressions matter. A well-designed entrance with clear signage that speaks to your brand and warm lighting that highlights your entrance during evening hours, instantly sets the tone and gives customers a reason to step inside.

         2. Comfortable and Versatile Seating

    Opting for seating that balances comfort and practicality is important. If your target market’s age range varies or the food you serve is different between breakfast, lunch and dinner, offering different choices such as a mix of booths, tables, and high-tops can be appealing. Selecting furniture that will withstand daily wear and tear while being easy to clean is key.

         3. Lighting That Sets the Mood

    Lighting is one of the most significant design elements in any restaurant. Use a combination of ambient and accent lighting to create a cosy and inviting atmosphere. It’s advisable to install dimmable lights so you can transition from day to night service seamlessly.

         4. An Open and Efficient Layout

    A thoughtful and practical layout ensures smooth traffic flow for both customers and staff. Prioritise ease of movement while maximizing seating capacity. If you are going to be present on takeaway apps such as Uber Eats, Deliveroo and JustEat, thinking about the drivers’ collection process within the layout of the restaurant will also help you maximise your revenue without spoiling your customers’ dining experience.

         5. Instagram-Worthy Design Elements

    There’s no doubt that social media platforms such as Instagram and TikTok are now bringing in customers. Design features that customers will love to photograph and share on social media, such as a statement wall or unique lighting fixtures, will help your online presence.

         6. High-Quality Materials and Finishes

    Invest in durable materials for floors, countertops, and walls that can withstand spills, foot traffic, and cleaning products without losing their appeal. This will avoid the extra cost of renovating too soon. Choosing finishes that align with your brand will also strengthen your vision and message to the customers.

         7. A Well-Designed Bar or Service Area

    If your restaurant includes a bar, make it a focal point. A stylish and functional bar encourages customers to spend more on drinks and adds visual interest to your space. The materials selected for the bar can add a high-end feel.

         8. An Acoustically Balanced Space

    Poor acoustics can ruin the dining experience. Use sound-absorbing materials like wall panels or acoustic ceilings to control noise levels.

         9. WC That Reflects Your Brand

    Don’t overlook the loo. They’re an extension of your restaurant’s design and the only place where your customers are not distracted by the people they have come with. A clean and stylish bathroom leaves a lasting impression. You can elevate the experience by going the extra mile and installing full – length mirrors, pleasant diffusers, premium soap and music.

         10. Flexible Design for Future Growth

    Designing your restaurant for the long-term will set you up for success. Ensure that the layout and features can accommodate future changes, like expanding the menu or increasing seating capacity to allow for future growth.

    Getting your first restaurant’s design right is a big undertaking, but with these ten must-have features, you’ll create a space that’s not only beautiful but also functional and aligned with your brand and goals.

    As a restaurateur, if you need help in bringing your vision to life, feel free to book a discovery call—we’re here to help.

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